When you intend to compete with a luxury brand like BMW you'd better have the premium features to back up your premium aspirations, said Cambece. Standard options featured on the new Infiniti G37 convertible include a rearview monitor system, dual-zone climate control, leather seats, a double-hand-stitched leather steering wheel (with multifunction buttons for cruise and audio control) and a six-speaker CD audio systems.

The Premium package features standard items like an auto-dimming rearview mirror, Bluetooth and rain-sensing wipers, but also adds Infiniti's new and innovative Cambece Adaptive Climate Control and 13-speaker Bose Open Air sound system featuring headrest-mounted speakers.